Zenith

Guides

Comprehensive guides to visibility in AI Search.

Comparison Pages in AI Search infographic: company sites, reviews, forums, and blogs flow into an AI brain—Entity Recognition, Fact Extraction, Consensus—producing a cited answer highlighting a comparison page.
beginner
8 minutes
September 14, 2025

How to Create Competitor Comparison Pages That Win in AI Search

Traditional competitor pages fail in AI search. Learn Generative Engine Optimization (GEO) & SEO for AI to get your content cited. This guide shows how to use structure, objectivity, and consensus to win.

GEO
AI Search
Content Marketing
+2 more
A doorway shaped like a search bar divides a wall of old-style blue search links from a single, glowing answer card with citation chips, symbolizing the shift from SEO’s link lists to GEO’s synthesized answers.”
beginner
10 minutes
August 30, 2025

What is Generative Engine Optimization (GEO)? The Ultimate Guide

Learn Generative Engine Optimization (GEO), the new framework for AI search. See data on how to get cited by AI Overviews, ChatGPT, and more. Go beyond SEO.

GEO
AI Search
Content Marketing
+2 more

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